Social Media Continues to Evolve in Campaigns

Congressman O'Rourke leveraged social media pretty effectively during his campaign in which he defeated former congressman Silvestre Reyes. 

It's still evolving and candidates are still experimenting with how to make it work best.

Looks like Julio Diaz has decided to utilize sponsored ads on Facebook. Pretty good idea during early voting because it's a good reminder to voters and is pretty inexpensive. People are on Facebook multiple times a day. 

I would've included early voting locations and hours, but it's pretty smart on Julio's part.

But before you post a campaign ad, you might want to double check the English.

Not sure "enforcing" is the word he was looking for.


Comments