Beto's Website - Initial Reaction
Well the social networking sites are abuzz with the leaking of Beto O'rourke's website. Well, I hope it was a leak because if it wasn't, I think its a rookie mistake on O'rourke's part.
Who launches a campaign website before the formal campaign announcement? It looks like it just kinda got out there without his control. Congressional race is the big time, this looks unplanned, uncontrolled, and unorganized. Its not that big of a deal, but it sort of steps on his announcement. People shouldn't see it all over Facebook first. It immediately gives up control over the initial announcement.
I'm not a fan of the picture on the site either. Its dark and gloomy. Looks like the sort of photoshop job you'd see done on a picture that someone wanted to use as an attack ad. Sorta like he did his own attack ad. I'd like to know who did it.
But I am a fan of the campaign colors and logo. Black and white theme is easy, makes reproduction easy, is different, will stand out in a sea of campaign signs, and is cheap to reproduce in signage, t-shirts, etc. There is some great messaging that can go along with the color scheme too. That part I dig.
I don't like that the website just collects data. Doesn't give a person a reason to visit the site. I'm sure it will be fleshed out later, but it looks like its still under construction, further leading me to believe this wasn't planned.
The other reason is this stuff coming out now means the stories will be in tonight's news and tomorrow's paper. They'll call for comment and O'rourke will have to do so before he's ready to. Kills the announcement. Whats worse is that this happens right before a holiday weekend.
There's a reason the announcements are always made AFTER the Labor Day weekend.
Sidebar - If I refer to him as Beto, please stop and remind me. I don't refer to the Congressman by his first name so I will afford the same courtesy and respect to O'rourke. And on the name thing, if you are going to post something about Beto not being his real name, save your energy. The vato can call himself whatever he wants. Everyone has a right to be called whatever they want. So stick to issues and not is name. Its just not that big of a deal. Seriously, I know some idiot is going to raise this issue. Do it somewhere else, not on my blog.
Who launches a campaign website before the formal campaign announcement? It looks like it just kinda got out there without his control. Congressional race is the big time, this looks unplanned, uncontrolled, and unorganized. Its not that big of a deal, but it sort of steps on his announcement. People shouldn't see it all over Facebook first. It immediately gives up control over the initial announcement.
I'm not a fan of the picture on the site either. Its dark and gloomy. Looks like the sort of photoshop job you'd see done on a picture that someone wanted to use as an attack ad. Sorta like he did his own attack ad. I'd like to know who did it.
But I am a fan of the campaign colors and logo. Black and white theme is easy, makes reproduction easy, is different, will stand out in a sea of campaign signs, and is cheap to reproduce in signage, t-shirts, etc. There is some great messaging that can go along with the color scheme too. That part I dig.
I don't like that the website just collects data. Doesn't give a person a reason to visit the site. I'm sure it will be fleshed out later, but it looks like its still under construction, further leading me to believe this wasn't planned.
The other reason is this stuff coming out now means the stories will be in tonight's news and tomorrow's paper. They'll call for comment and O'rourke will have to do so before he's ready to. Kills the announcement. Whats worse is that this happens right before a holiday weekend.
There's a reason the announcements are always made AFTER the Labor Day weekend.
Sidebar - If I refer to him as Beto, please stop and remind me. I don't refer to the Congressman by his first name so I will afford the same courtesy and respect to O'rourke. And on the name thing, if you are going to post something about Beto not being his real name, save your energy. The vato can call himself whatever he wants. Everyone has a right to be called whatever they want. So stick to issues and not is name. Its just not that big of a deal. Seriously, I know some idiot is going to raise this issue. Do it somewhere else, not on my blog.
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